totheppl Studio produced a compaign for Pyer Moss that included four branded content videos titled, The Third Experiment. This project focused on athletes who had not only achieved excellence in their sports but also leveraged their platforms to advocate for significant social change. The Third Expriment showcased these athletes wearing pieces from the Pyer Moss collection, blending their personal stories of activism and resilience with the brand’s ethos of cultural expression. Through this campaign, totheppl Studio successfully highlighted the intersection of fashion and social impact, creating a powerful narrative.
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